Welcome to the Blog!

One thing I will always promise my clients: clarity. I intentionally built my brand photo process to over-communicate, so you never have to wonder what’s happening next.

Photography

July 17, 2025

My Brand Photo Process

Card with words "Confident. Clear. Unstoppable" on it layered with colorful markers | Brand Photo Process | Kayla Petrosky Photography

You’ve got the business. You’ve got the brand designed. Now you need the photos. But where do you even begin? Choosing the right brand photographer for your business can feel challenging, but there are three key things to consider when it’s time to make your choice. So, let’s talk about the best approach when you […]

Photography

June 11, 2025

How to Choose Your Brand Photographer

If you want strategic brand photos that speak directly to the people you want to work with, you need to know your ideal client first.

Photography

June 6, 2025

Why You Need to Know Your Ideal Client Before Your Brand Photos

Woman leans forward and rests chin on hand

Ever stared at a blank Canva screen for an hour because none of your photos feel ‘right’? Same. It’s honestly the main reason I switched from weddings to brand photography. While I absolutely adore weddings, something just felt off about it for me. I couldn’t bring myself to create a cohesive visual brand that was […]

Photography

April 25, 2025

Make Marketing Easier + More Effective

Most businesses are missing out on key photos that could elevate their brand and make marketing easier. If your business is relying on an outdated headshot or phone selfies, you’re getting left behind while other businesses are effectively marketing to your ideal clients. Your images need to do more than look good—they should be helping […]

Photography

April 18, 2025

5 Photos Every Small Business Needs

Tired of generic images? Learn why custom brand photography is the ultimate alternative to stock photos for small businesses.

Photography

April 10, 2025

Why Brand Photography Is the Best Alternative to Stock Photos

Let’s face it, getting in front of the camera is TERRIFYING. That’s why I’m working with Embody You to bring you three tangible tips that will show you exactly how to mentally prepare for a photoshoot.

Photography

March 10, 2025

How to Mentally Prepare for a Photoshoot

Woman points at something off-camera while laughing

You did the damn thing! You had your session and now you’ve got a gallery of stunning brand visuals headed your way – but what the heck are you supposed to do with them?! Read on to find out!

Business, Photography

March 10, 2025

5 Ways to Use Brand Photos

Woman laughs and looks off-camera

My job as your brand photographer is to tell your brand’s story through my images. But what if you’ve never really considered how to tell your brand’s story? I’m sharing 3 resources that will help you communicate effectively about your brand!

Business, Photography

February 27, 2025

How to Tell Your Brand’s Story

Woman throws pastel balls into the air

You’ve booked a brand session, but now the stress and anxiety start to settle in as you realize you have no idea where to begin planning your wardrobe for the session. Fear not! I’m sharing my approach to planning your brand session wardrobe!

Photography

February 25, 2025

What to Wear for Your Brand Photos

Woman sits on a chair laughing while holding a camera